See all projects, plan new campaigns and filter your view to see only the data you need. Define any filters to specialize your marketing planning view by subject. With a few clicks you can reduce the selection of displayed projects to the essentials using a combination of selected category elements. Filters can be saved in the system and made available to other team members.
Automate the annual budget process with top-down distribution of available funds or bottom-up aggregation using project and budget templates. Capture and manage planned marketing spend based on projects (activities) and associated milestones and actions.
See at a glance which tasks are related and what needs to be done to complete tasks so that everything runs smoothly. Add ad hoc tasks in seconds, respond quickly to market changes, and see potential roadblocks at a glance.
No more time-consuming searches for files and documents. The integrated file repository lets you attach assets to any element in the design. The file dialog lists all files associated with a selected item, including name, creation date, size, and attachment type. Upload files of any type to share images, vector graphics, invoices, or text with other team members.
Evaluate your metrics with data instead of gut feeling and optimize your ROI by optimizing your budgets and costs. For a behind-the-scenes look, you can use the cost report, a detailed detailed, tabular view of all project costs and associated budgets, or the interactive Chart View, which gives you a quick overview of the functional of the functional distribution of costs.
Coordinate your marketing in one place and bring all stakeholders together. Automate your processes and connect today's disparate systems and digital solutions with toolpilots MATE. Collaborate seamlessly across teams and realize the full potential of your business.
Plan and manage marketing resources more efficiently. Delegate tasks, set deadlines, and track the progress of all activities in real time. Increase efficiency and reduce the risk of overwork or misallocation of resources.
Streamline collaboration and communication within your marketing team, with other departments, and with outside vendors by delegating tasks, giving and receiving feedback, and sharing documents and files.
Create meaningful reports for robust forecasting and accurate budget reconciliation. Make quick decisions on which activities to allocate your budget to successfully align campaigns. This makes it easy to maximize your chances of success.
Improve collaboration between your sales and marketing teams. Centralize and consolidate information, resources, and workflows. By working together more effectively, you can accelerate your time to market.
Improve your sales campaigns by focusing on the content and channels that work best. Avoid wasted spend and drive better results.
Optimize and diversify your sales channels. Measure planned KPIs against real-world metrics and explore new sales channels, such as online marketplaces or social media platforms, that can help you reach more potential customers and increase sales.
Control budgets, planned costs, and recorded actual costs in real time instead of being blindsided by unknown numbers in meetings. Ensure that expenses are in line with business goals and budget.
Create meaningful reports in just a few clicks for robust forecasting and accurate budget reconciliation. Make quick decisions on where to allocate your budget to successfully adjust campaigns.
Get a complete view of all campaigns, projects, and activities across the entire marketing year. Use the big-picture view to make sustainable decisions instead of getting lost in individual projects.
Organize your digital assets and store all digital assets, such as images, graphics, and videos, with their respective planning and task items so that everyone can easily access, update, and share them. Avoid unnecessary duplication and inconsistencies.
Simplify workflows and use quick approval processes to move to the next phase of a project, approve designs, or review text and content.
Use timelines and task templates to actively support designers and copywriters in marketing activities. Improved workflows facilitate communication between marketing planners and speed project completion.
Simplify your recruitment marketing and plan staffing needs into marketing projects to engage candidates and strengthen your employer brand. Measure and optimize the effectiveness of your recruitment marketing activities.
Plan employee training, workshops, and development opportunities on a year-round basis. Organize learning content and evaluate qualitative feedback from learners directly in the system.
Use dashboards and reporting capabilities to confidently assess and track the performance of your projects. Improve the return on investment and effectiveness of your efforts.
Get an overview of ongoing marketing planning and track the planned marketing budget. Control more accurately and better which marketing costs are planned and in place. Monitor all planned, contracted and incurred marketing costs in one place.
Use comprehensive cost reports to present and compare current facts and figures thematically, visually, and over time. With just a few clicks, you can identify previously unknown correlations and use the findings for future budget planning.
Save valuable time with monthly, quarterly and annual reconciliation. Integrated interfaces to ERP, accounting or procurement systems enable automatic, data-driven budgeting, approval and cost allocation.
Plan your marketing campaigns quickly and easily with MATE KI instead of spending hours manually working out actions. MATE AI analyzes your data and helps you develop your marketing plan. MATE AI generates the right actions for your campaigns from the desired marketing mix. With powerful automation features, you can save time and optimize your campaigns to achieve your goals and effectively engage your customers.
Chat with MATE KI, your personal marketing assistant. Tap into a wealth of knowledge to get quick and easy answers to your marketing questions. Using the latest technology, MATE KI provides accurate and relevant answers and valuable insights to help you make informed decisions.